An alternative to setting up an in-house marketing and sales function is the job’s outsourcing to an external team of experienced specialists, who will effectively manage the process. Such solution enables saving time and funds otherwise necessary for recruitment of appropriate staff, its training and team building.

Entrusting this task to REAS experts guarantees implementation of the project’s marketing by the highest class’ specialists which are increasingly hard to find in the market. REAS managers have many years of experience in sales and marketing on the residential market, as well as building effective teams and coordination of subcontractor operations.

Commissioning REAS brings in an added value to residential project development also owing to permanent cooperation of the Project Managers with REAS specialists in market analyzes, design, financing, and economy, and due to access to consistently conducted market monitoring and knowledge base.

In the marketing and sales management framework, and with support of specialized subcontractors, REAS provides the following:

• planning and coordination of promotional activities,
• organization of a sales office and demonstration apartment,
• building a sales team and coordination of its operations,
• setting up customer service standards and care for its implementation quality,
• care for consistency of all promotion/sales activities,
• assurance of effective flow of information between developer and customer,
• periodical reporting of sales and promotion effects for developer,
• strategy updates to optimize project’s financial and goodwill performance.
  

Paweł Sztejter
Partner, Head of Development Consultancy
+48 22 380 21 00
pawel.sztejter@reas.pl